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Strategic Brand Management: Building, Measuring, And Managing Brand Equity

Keller,Kevin Lane

Strategic Brand Management: Building, Measuring, And Managing Brand Equity - 4th - Noida Pearson India Education Services Ltd. 2019 - 586

ISBN: 978-93-325-4220-4

Subjects--Topical Terms:
Share Markete

Dewey Class. No.: 658.827

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