Bijapurkar, Rama, <br/><br/>
A never-before world :  tracking the evolution of consumer India / 
Rama Bijapurkar ; introduction by P. Chidambaram. 
 - xiii, 354 pages :  illustrations ;  24 cm 
<br/><br/>Includes bibliographical references (pages 341-342) and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9780670086795 
<br/><br/><label>Source: </label>Library of Congress -- New Delhi Overseas Office 
<br/><br/><label>LCCN: </label>2014347174 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumption (Economics)--India.<br/>Marketing--India.<br/>Consumers--India.<br/>Consumer behavior--India.
<br/><br/><label>Dewey Class. No.: </label>330.954