Ramya Ramamurthy, Re-build / Other title information from cover: How brands in India overcame crisis and emerged stronger, better, wiser. Rebuild Ramya Ramamurthy. - 420 pages ; 21 cm Includes bibliographical references (pages 403-417). ISBN: 9789351951407 9351951405 Source: Library of Congress -- New Delhi Overseas Office LCCN: 2019315627 Subjects--Topical Terms: Branding (Marketing)--India--Case studies.Crisis management--India--Case studies.Branding (Marketing)Crisis management. Subjects--Geographic Terms: India. Index Terms--Genre/Form: Case studies. Dewey Class. No.: 658.827