TY  - BOOK
AU  - Shell,Ellen Ruppel
TI  - Cheap: the high cost of discount culture 
SN  - 9781594202155
U1  - 381.1490 22
PY  - 2009///
CY  - New York
PB  - Penguin Press
KW  - Discount houses (Retail trade)
KW  - United States
KW  - Consumer behavior
N1  - Includes bibliographical references (p. [281]-285) and index; Discount nation -- The founding fathers -- Winner take nothing -- The outlet gambit -- Markdown madness -- Death of a craftsman -- Discounting and its discontents -- Cheap eats -- The double headed dragon -- The perfect price
ER  -