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1.
Service Management And Marketing: Customer Management In Service Competition by
Edition: 3rd
Material type: Text Text
Publication details: New Delhi Wiley India Pvt Ltd. 2016
Availability: Items available for loan: Ashok Goel Library, Rishihood University (1)Call number: 658.801 GRO.

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2.
In search of a new logic for marketing : Foundations of contemporary theory / Christian Grönroos. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons Ltd., c2007
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Availability: Items available for loan: Ashok Goel Library, Rishihood University (1)Call number: 658.83 GRO.

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