Pitch anything : an innovative method for presenting, persuading and winning the deal / Oren Klaff.

By:

Klaff, Oren

Material type: Text

TextPublication details: New York : McGraw-Hill, c2011.Description: 225 p. ; 24 cmISBN:

9780071332484
0071752854 (alk. paper)

Subject(s):

DDC classification:

658.452 22

Contents:

The pitch method -- Frame control -- Status -- Pitching your big idea -- Frame stacking and hot cognitions -- Eradicating neediness -- Case study: the airport deal -- Get in the game.

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
BOOK	Ashok Goel Library, Rishihood University General stacks	School of Entrepreneurship	658.452 KLA (Browse shelf(Opens below))	1	Available		RU00000993

Includes index.

The pitch method -- Frame control -- Status -- Pitching your big idea -- Frame stacking and hot cognitions -- Eradicating neediness -- Case study: the airport deal -- Get in the game.

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