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The social animal / Elliot Aronson with Joshua Aronson.

By: Contributor(s): Material type: TextTextPublisher: New York : Worth Publishers, Macmillan Learning, [2018]Copyright date: ©2018Edition: Twelfth editionDescription: xiv, 464 pages : illustrations ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781464144189
  • 1464144184
Subject(s): DDC classification:
  • 302 23
Contents:
What is social psychology? -- Social cognition -- Self-justification -- Conformity -- Mass communication, propaganda, and persuasion -- Human aggression -- Prejudice -- Liking, loving, and connecting -- Social psychology as a science.
Summary: 'The Social Animal' offers an introduction to modern social psychology. Elliot Aronson probes the patterns and motives of human behavior, covering topics as diverse as conformity, obedience, politics, and advertising.
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Holdings
Item type Current library Collection Call number Copy number Status Notes Date due Barcode
BOOK BOOK Ashok Goel Library, Rishihood University General stacks School of Psychology and Education 302 ARO (Browse shelf(Opens below)) 1 Available Recommended by Dr. Sushil Chandra,Dean SCOPE RU00008623

Includes bibliographical references and indexes.

What is social psychology? -- Social cognition -- Self-justification -- Conformity -- Mass communication, propaganda, and persuasion -- Human aggression -- Prejudice -- Liking, loving, and connecting -- Social psychology as a science.

'The Social Animal' offers an introduction to modern social psychology. Elliot Aronson probes the patterns and motives of human behavior, covering topics as diverse as conformity, obedience, politics, and advertising.

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