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	1.	HBR's 10 must reads On innovation. by Harvard Business review Press Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, Massachusetts : Harvard Business Review Press, [2013] Other title: HBR's ten must reads on innovation Availability: Items available for loan: Ashok Goel Library, Rishihood University (1)Call number: 658.4 HBR. Place hold Add to cart (remove)
	2.	A master class in brand planning : The timeless works of Stephen King / edited by Judie Lannon, Merry Baskin. by King, Stephen, 1931-2006 Lannon, Judie [editor.] Baskin, Merry [editor.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2007 Online access: Contributor biographical information Publisher description Table of contents only Availability: Items available for loan: Ashok Goel Library, Rishihood University (1)Call number: 658.827 KIN. Place hold Add to cart (remove)
	3.	The origin of brands : How product evolution creates endless possibilities for new brands Al Ries and Laura Ries. by Ries, Al Ries, Laura Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : HarperCollins, 2004 Online access: Contributor biographical information Publisher description Availability: Items available for loan: Ashok Goel Library, Rishihood University (1)Call number: 658.827 RIE. Place hold Add to cart (remove)

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