000 | 01029pam a22003014a 4500 | ||
---|---|---|---|
001 | 1685709 | ||
003 | OSt | ||
005 | 20241112111057.0 | ||
008 | 990317s1999 nyu 001 0 eng | ||
010 | _a 99026144 | ||
020 | _a0887309860 | ||
040 |
_aDLC _dDLC |
||
042 | _apcc | ||
082 | 0 | 0 |
_a658.8 _221 |
100 | 1 | _aZyman, Sergio. | |
245 | 1 | 4 |
_aThe end of marketing as we know it / _cSergio Zyman. |
250 | _a1st ed. | ||
260 |
_aNew York : _bHarperBusiness, _cc1999. |
||
300 |
_axvii, 247 p. ; _c24 cm. |
||
500 | _aIncludes index. | ||
650 | 0 | _aMarketing. | |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/hc044/99026144.html |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1308/99026144-b.html |
906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
942 |
_2ddc _cGB |
||
999 |
_c6587 _d6587 |