000			02018cam a2200349 a 4500
001			15227036
003			OSt
005			20241116111042.0
008			080320s2009 njuabf b 001 0 eng
010			_a 2008012190
020			_a9780132339421 (hbk. : alk. paper)
035			_a(OCoLC)ocn213765772
035			_a(OCoLC)213765772
040			_aDLC _dBTCTA _dBAKER _dC#P _dYDXCP _dDLC
043			_af------
082	0	0	_a382.096 _222
100	1		_aMahajan, Vijay, _d1948-
245	1	0	_aAfrica rising : How 900 million African consumers offer more than you think / _bHow 900 million African consumers offer more than you think / _cVijay Mahajan ; with Robert E. Gunther.
260			_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2009.
300			_axii, 260 p., [16] p. of plates : _bill. (chiefly col.), maps (chiefly col.) ; _c24 cm.
504			_aIncludes bibliographical references (p. 221-237) and index.
505	0		_aBaking bread in Zimbabwe -- Africa is richer than you think -- The power of Africa two -- Harnessing the Hanouti: opportunities in organizing the market -- Building Mama Habiba an ice factory: opportunities in infrastructure -- Running with the cheetah generation: opportunities in Africa's youth market -- Hello to Nollywood: opportunities in media and entertainment -- Coming home: opportunities in the African diaspora -- Conclusion: Ubuntu market.
650		0	_aInvestments, Foreign _zAfrica.
650		0	_aInternational business enterprises _zAfrica.
651		0	_aAfrica _xCommerce.
651		0	_aAfrica _xEconomic conditions.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/toc/fy0906/2008012190.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cGB _n0
999			_c6744 _d6744