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Re-build /

Ramya Ramamurthy,

Re-build / Other title information from cover: How brands in India overcame crisis and emerged stronger, better, wiser. Rebuild Ramya Ramamurthy. - 420 pages ; 21 cm

Includes bibliographical references (pages 403-417).

ISBN: 9789351951407 9351951405

Source: Library of Congress -- New Delhi Overseas Office

LCCN: 2019315627

Subjects--Topical Terms:
Branding (Marketing)--India--Case studies.
Crisis management--India--Case studies.
Branding (Marketing)
Crisis management.

Subjects--Geographic Terms:
India.

Index Terms--Genre/Form:
Case studies.

Dewey Class. No.: 658.827

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