Image from Amazon.com
Image from Google Jackets
Brand leadership / David A. Aaker, Erich Joachimsthaler.
Material type:
TextPublication details: New York : Free Press, 2000.Description: xii, 351 p. : ill. ; 25 cmISBN: - 9781439172919
- 658.827 21
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
General Book
|
Ashok Goel Library, Rishihood University General stacks | General Collection | 658.827 AAK (Browse shelf(Opens below)) | 1 | Available | RU00008735 |
Browsing Ashok Goel Library, Rishihood University shelves, Shelving location: General stacks, Collection: General Collection Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
No cover image available No cover image available | ||
| 658.8 ZYM The end of marketing as we know it / | 658.8001 MIC Sun Tzu strategies for marketing : 12 essential principles for winning the war for customers | 658.81 ING Sales Management :Analysis and Decision Making | 658.827 AAK Brand leadership / | 658.827 ARN The handbook of brand management / | 658.827 BRA Decoding Luxe | 658.827 FRA The Science and Art of Branding |
Includes bibliographical references (p. 331-335) and index.
There are no comments on this title.
Log in to your account to post a comment.